Allente - Better Together
To launch Allente's new brand with a splash, we came up with the idea to record a new cover of the song Everybody (Backstreet’s Back) by Backstreet Boys.
To make it contemporary, we had the Norwegian artist Matilda make a cinematic rendition of the classic song.
Agency: Nord DDB
Production: Motion Blur
Director: Harald Zwart
Song: Everybody (Backstreet’s Back) by Backstreet Boys (cover by Matilda)
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